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Graham Awards


Portal uses Artificial Intelligence to identify potential lettings hotspots

A portal called Oneandonlypro says it’s using Artificial Intelligence to try to identify the top 10 best areas in London for property investment.

The portal claims its unique algorithm shows that Marylebone takes the top hotspot, with 10.6 per cent of properties having what the portal calls ‘Diamond’ investment status.

In second place is North Kensington with 4.4 per cent of ‘Diamond’ properties, followed by Notting Hill with 4.0 per cent. 


Fourth and fifth place went to Aldgate and Hampstead, both with 3.9 per cent of properties in that category. 

Investment properties across London were given a score from one to 10, with properties rated 10 dubbed ‘Diamond’ and the most likely to increase in value. 

Properties with scores between seven and nine will outperform other similar properties.

The portal’s chief executive, Henri Sant Cassia, says: “Our AI powered research shows that property is all about location and it’s currently better to buy in the prime areas of London, rather than the cheaper suburbs, as investors are receiving more for their money, in terms of short and long term value. 

“The prime London properties priced between £700,000 and £950,000 in our top five hotspots are offering surprisingly good capital growth potential, rental yields and cash returns in the first 12 months. 

“Our algorithm has analysed thousands of properties in central and greater London and the results show that real money can be made in there.”

Oneandonlypro claims to predict which properties are most likely to see the highest yields and capital growth, using a mathematical analysis to provide investors, lenders and mortgage brokers with a scoring system, allowing them to identify the best deals on the market. 

  • Paul Smithson

    You don't need a computer to advise you will be buying a depreciating asset.


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