Rightmove has launched the first rollout phase of products for agents, described as linking the rental journey from advertising and receiving a lead to handing keys to a tenant.

Agents can now receive leads enhanced with additional information about a tenant’s circumstances, manage these enquiries, order a reference in one-click, and progress a tenancy through to key collection on Rightmove Plus.

By signing up to get more information about prospective tenants at the point of enquiry, the portal believes agents can get a much earlier indication of tenants that are likely to be most suitable for the property. 

Applicants are asked when they would like to move into the property, who they are planning to move in with, and their desired length of tenancy amongst other qualifying questions.

A full reference for an applicant can be ordered in one-click, and once a tenant is chosen agents can easily progress each aspect of the tenancy without leaving the platform. Agents can receive holding deposits, sign tenancy agreements, receive move-in monies and more, whilst remaining compliant with the latest legislation all within Rightmove Plus.

This is the first phase of the rollout, with further developments and enhancements to come this year to support agents in different business set-ups and structures.

Rightmove says the product suite is designed to be flexible, and agents can either opt for the complete end-to-end solution or the aspects which best support their business.

Christian Balshen, Rightmove’s head of lettings, says: “We really want to give our customers time back through our new suite of products. Agents have talked to us about how they can use this additional time to renew existing tenancies, speak to their landlords about things like energy performance regulation and in some cases help their existing landlords to expand their portfolios. 

“We’re in a unique position to be able to help agents save time and improve efficiencies at each stage of the rental process from leads to moving a tenant into the property, whilst helping to ensure both themselves and their landlords remain compliant with fast-changing legislation.”