A website and digital services supplier has partnered with a social media marketing firm.

Property Webmasters is working with flow to provide agents with the ability generate targeted social media adverts and campaigns automatically via their website and the PW platform.

Jamie Arthur, Property Webmasters chief executive, says: “Integrating flow directly into our platform gives the agent user a single solution where they can manage their social media paid marketing activity. Lead generation is vital for all agents and using social media as part of a comprehensive approach is a proven driver of success.

“As well as providing this value-add option, our partnership opens a new target market for us, and adds another internationally recognised service that will lead us into additional markets.”

Founded in 2007, Property Webmasters has worked with over 2,000 agents in 50 countries.