Rural property firm name disappears into parent company brand

Rural property firm name disappears into parent company brand


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Scottish agency and chartered surveyor firm DM Hall is to incorporate the identity of its rural property specialist arm, Baird Lumsden, into its own brand.

DM Hall’s managing partner, John McHugh, says: “We have recently signed a contract with a web design agency to improve our website which will better serve both the business, and most importantly, our clients.

“Part of that discussion involved a review of where we presently sit with, effectively, two websites, being the main DM Hall website and another branded Baird Lumsden, which deals solely with the rural part of our business. The Baird Lumsden designation will disappear, and all services offered by the firm will be detailed and described in the latest version of the DM Hall website.

“From early autumn, the Baird Lumsden brand will no longer be used on office signage, marketing materials or sale boards. Our rural division is fully supportive of the changes proposed and it is believed that being fully under the umbrella of the main DM Hall branding will bring a range of added benefits.”

DM Hall, now in its 126th year, has offices across Scotland and earlier this summer expanded into the North of England with the acquisition of Hyde Harrington based in Carlisle and Kendal.

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