Elinor Walters-Davies has been named as estate agency director for Spicerhaart’s Darlows and haart brands in Wales.

Walters-Davies – who has a legal qualification – has been with the company for 16 years, having  first joined Darlows as a negotiator, and rising to become an area partner where she is attributed as achieving one of the company’s most successful turnarounds. 

“Sixteen years of hard work has led me to this point, and I couldn’t be prouder. My focus now is driving market share through better instruction levels and profitability. I’m passionate about developing our managers and helping them nurture their own teams to success” she says.

“My law background helps me look at challenges differently – I balance commercial priorities with compliance and customer care. We’re in an industry built on trust, and it’s vital that our clients feel supported and informed at every stage. 

“Technology keeps moving forward, but great service costs nothing and makes all the difference. For me, efficiency, empathy and delivering on promises are what build trust, and that’s the foundation of everything we do.” 

Keiron Humphreys, chapter managing director at Spicerhaart, says: “Elinor’s appointment is richly deserved. Her leadership, deep local knowledge and commitment to customer care make her an exceptional ambassador for Darlows. She embodies the values that make our business stand out – energy, integrity and people-first leadership.”