Property management firm Principle Estate Management has invested over £250,000 in a new base in Fareham.

The firm manages more than 26,000 units across the UK, and the new office will support clients stretching from Saltdean near Brighton to Seaton on the Devon coast, taking in some of the most active residential markets in the country. 

Kevin Daniells has been recruited as director for the South and will be responsible for building a portfolio of developments and a dedicated local team to meet the needs of clients on the ground.

He brings with him national and international experience of running an agency and working at a chartered surveying firm. 

Principle, which employs 115 people, provides property management services, including block, estate and lettings management, to developers, housebuilders, freeholders, resident management companies and landlords.

It recently opened a new office for the North West in Manchester.

Joe Jobson, co-founder, comments: “We’ve been asked to manage several residential and commercial schemes on the South Coast recently and felt the time was right to put foundations down in the region and look at increasing our market share down there.

“It’s such an exciting area with lots of investment flowing into exciting regeneration schemes, which, in turn, is driving a genuine need for property management expertise. That’s where we feel we have something to offer and Kevin Daniells’ appointment highlights how seriously we are taking this move.”