There’s a growing trend of bulk-buying investment properties in prime central London.
This is according to high end agency Beauchamp Estates, which says the trend is leading to higher rents – in some cases hitting record levels.
Most of the investors are from Asia and the Middle East, typically buying multiple units in new residential developments.
Beauchamp’s managing director – Jeremy Gee – says there have been three major bulk residential investment deals in London in the past few months, worth a combined £80m.
This contrasts with just one such deal in the same period of 2025.
Gee states: “For landlords operating in the London market they are seeing rising demand, falling competition and rising rental values.
“The capital’s premium rental market is being driven by wealthy tenants from the Middle East, America and the domestic UK market, who need a London base.
“The latest [Beauchamp] Millionaire’s Letting in London Survey data shows that landlords with well maintained turn-key homes in sought after areas are in exceptionally good positions and can command and achieve great rental values with the additional benefit of low void periods.”
In one of the largest deals done in London so far this year, Beauchamp sold nine apartments in The Pembridge development in Notting Hill worth a combined £11m.
The buyer, an Asian investor working in the hospitality industry, originally purchased a single apartment at The Pembridge as a rental investment.
In the two other cases, multi-millionaire buyers from the Gulf acquired multiple luxury homes in apartment buildings on Curzon Street and Conduit Street in Mayfair for a combined value of £67.39m.
