Auction prices 25% lower than through agents

New research by Fathom Financial Consulting and property website Zoopla says that prices of residential properties sold at auction in recent weeks were 25% lower than could have been achieved through an estate agent.

Fathom has also revealed that it will be producing, in partnership with Zoopla, what it believes will be the most definitive property survey of all.

The reports, which will contain economic data as well as house prices, should start appearing on the Zoopla website from the end of next month.

Zoopla, which started life last year as a house price information site, has already started to make more use of its data.

Yesterday it announced the launch of a tool for estate agents, which means that agents will now be able to offer users of their own websites free access to over 15 million sold house price records dating back to 1995 along with current value estimates and local average property values.

The data is constantly updated to reflect the latest market information.

The tool can be easily uploaded to any website or blog by simply pasting the relevant code and can be customised to fit any site design.

To view various options and get the code, go to www.zoopla.co.uk/links