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Written by rosalind renshaw

Two lettings agents have been bought by housing associations in separate deals. Purchase prices were not disclosed but the acquisitions show the enthusiasm social landlords currently have for strategic expansion into private lettings. Notably, both purchasers said they aimed to improve standards in the private rented sector.

South Yorkshire Housing Association has bought Rotherlets in Rotherham, with 500 properties under management and 12 staff in two offices. The housing association will merge Rotherlets with its subsidiary Crucible Homes, which was set up three years ago to manage its shared ownership sales. It now handles both market sales and private lettings.

The acquisition of Rotherlets is part of a growth strategy that aims to make the combined business the largest private lettings business in the Sheffield region.

John Spon-Smith, new business director at South Yorkshire Housing Association, said: “The quality of service in the private lettings sector is variable – much more so than the social housing sector – so we feel we can bring a lot to it.”

In the other deal, Regenda Group has bought McDonald Property Rentals, with three offices in and around Blackpool which has 800 homes on its books. The name of the business will not change.

The business is owned by E Hind & Co and employs 14 staff in three offices.

Bernard Gallagher, chief executive of Regenda, said the association had been seeking to buy a lettings business for some time.

Last month, Places for People bought private rentals company Touchstone for £15.9m in order to expand its own existing 3,000-strong private rental portfolio, managed by its private rented subsidiary Blueroom. Touchstone continues with its own branding.

David Cowans, group chief executive of Places for People, said of that deal: “We have long supported the growth of the private rented sector, alongside other housing options for people.”

Comments

  • icon

    Stonehenge ...stop being an idiot.

    • 13 December 2012 11:02 AM
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    @stonehenge

    So Evelyn made some typos in a hasty industry forum ... big deal, I imagine she checks her formal paperwork which is where it really matters. Everyone should be encouraged to voice their opinion without fear of ridicule (time some of my Aussie compatriots learned that lesson)

    • 11 December 2012 12:57 PM
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    Evelyn

    I think you need to understand the difference in meaning of "there" and "their".

    If you as a letting agent cannot get this right then what else does one need to know about your inability to use correct English?

    • 11 December 2012 11:49 AM
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    Not all housing associations keep there properties in good order, We have an association here which I as a letting agent would not even consider putting tenants into there houses, they do not carry out repairs or improvements.

    • 11 December 2012 10:33 AM
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    @ Industry Observer.

    As the story says, Places for People manages 3,000 private rented sector properties. That is as well as its portfolio of 'social housing' units. We will be seeing more of these big deals, as housing associations have to re-invent themselves and find not just new solutions for the housing crisis, but equally to the point, new sources of funding and revenue.

    • 11 December 2012 09:37 AM
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    Sorry can someone please clarify the figures involved in the PfP and TCPS deal.

    In the original press releases from both parties PfP for sure claimed 60,000 properties and TCPS stated 20,000

    Do PfP only manage 3000 in the PRS then?

    • 11 December 2012 08:56 AM
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