Find time to chase the silver pound

Are you concentrating on portfolio landlords who might bring with them mounting management fees, and then matching their properties with first-time buyers priced out of the housing market If these are your core areas of business you might just be missing out on an emerging sector of the rental industry.

The 'silver pound' is an income stream that shouldn't be ignored. Generally classified as the expenditure of those over the age of 60, the silver pound can boost your business. Figures released by the Prudential showed there are some areas in England were retired tenants outnumber retired homeowners, while a rising retirement age is prompting over 60s to look at new ways of securing an income in their later years - with property investment becoming an appealing project among the more mature sector.

However, as an untapped area the silver pound does need a large dose of TLC - and that means time and resources. Property management outsourcing is one way of freeing your time to explore new avenues.

"Daily lettings and management tasks can get in the way of exploiting new business areas," comments Dave Hunt - Business Development Director at ARPM Outsourced Lettings Support. "Agents looking to tap into the silver pound can make room for new business by delegating their daily property management tasks to us. We're a dedicated service designed to take the pressure off managing agents. As well as our full management service, we also offer rent collection and pre-tenancy administration as stand-alone products for agents juggling too many tasks."

"Lettings shouldn't be ground-hog day - another day, another property maintenance drama. Using ARPM Outsourced Lettings Support allows agents to pursue lucrative new ventures without neglecting their core business. The silver pound represents a very good long-term sector to nurture, and we can help businesses capitalise on that opportunity by taking on the property management side of the business."

Find out more on ARPM Outsourced Lettings Support and how it can free up your time by contacting us today for a no-obligation consultation.

Tel: 01923 775 705 Email: tellmemore@arpm.co.uk www.arpm.co.uk