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Graham Awards


High end agency reveals new ad campaign and branding

The residential arm of global property consultancy Knight Frank - one of the highest profile lettings services in the UK - has unveiled its latest brand campaign. 

As well as what the agency calls “the new look and feel of its print advertising” Knight Frank will roll out new billboard, direct mail, radio and bus adverts from next month. 

These will appear at key railway stations and London underground lines, as well as on large format digital billboard and selected Waitrose sites nationwide.


Knight Frank says this builds on the success of its radio advertising strategy with the production of its latest advert, titled "song of the home", which will appear across Classic FM and premium podcasts on The Economist, Financial Times and The Guardian throughout September and October.

Tim Hyatt, head of residential at Knight Frank, comments: “Since its launch, our Partners in Property campaign has been highly successful, it represents our purpose and values and resonates with our teams and client base across the globe. Now two years on and I am delighted to see it evolve further. 

“…this latest phase of the campaign launches in September and focuses on a number of key messages, from sales strategy, local expertise, honest advice and more. I believe these pillars of our offering will stay at the heart of the firm for many more years to come, with our fundamental goal to provide the best possible advice always in the long-term interests of our customers and clients.” 


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