Annual Build To Rent marketing event begins soon

Annual Build To Rent marketing event begins soon


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Love to Rent Week – a promotional event for Build To Rent – will return from September 28 to October 4.

Organisers claim that last year’s event led to a 56% increase in website leads.

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Created by Love to Rent, a BTR platform, the week is described as bringing together “consumers, operators and industry partners to showcase the growing range of rental choices available.” 

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The 2026 campaign will continue to showcase what organisers call “resident experiences, operator insights and the communities being created across the professionally managed rental sector”.

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Anne-Marie Brown, event founder, says: “Love to Rent Week was created to give the professionally managed rental sector a stronger voice and to help people understand the choice and standards available to them.

“The growth we saw during last year’s campaign, particularly the 56% increase in leads, demonstrated that there is an appetite for information about professionally managed renting and the homes and services available.

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“This year, we want to continue to build on this momentum while broadening the conversation to include the people behind the sector. Have a Career in BTR will give us an opportunity to showcase the range of roles involved in creating and operating rental communities and highlight the different routes into the industry.”

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