Rightmove has said that social networking is working well in terms of driving traffic.
It says visitor numbers from Facebook and Twitter have tripled in the last year.
At the moment, Rightmove has 4,188 ‘likes’ on its Facebook profile, and 5,945 followers on Twitter.
Which seems rather excessive, but then we’re bitter. EAT can currently boast only 70 ‘likes’, plus 1,703 followers.
Rightmove has also reported a 55.3% rise in monthly traffic to its overseas section for January. Searches for Australian property rose 114% and for New Zealand property 91%.
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